Artificial intelligence transparency

How images created or modified with AI are identified and what is up to you when you publish them.

1. What Fundido does with AI

Fundido uses artificial intelligence to transform a photo of a dish taken with a mobile phone into an image ready for your menu, your website and your social media. The result may show a setting, a light or a table that did not exist when the original photo was taken. It is not a documentary record of that scene and must not be presented as such.

AI may modify aspects of the food. Always review the result before keeping it: if it does not match your real dish, do not keep it and use the procedure in the purchase conditions.

2. How images are marked

Images are delivered without a visible label: they carry no text, logo or watermark over the photo.

The original file we deliver to you keeps the provenance signals added by the AI provider, such as the content credentials manifest (C2PA) and the standard IPTC indicator for AI-created content. Fundido does not remove or alter them.

These signals live inside the file. They may be lost when you crop it, export it from another application, upload it to a social network or a delivery platform, or convert it to another format. Fundido does not control what those services do with the file.

3. What is up to you when publishing

The customer acknowledges that the image has been generated or edited with AI and is responsible for labelling it on the platform where they publish it, where that platform requires it. Do so with the tools that platform offers.

You must not deliberately remove the provenance signals to hide the origin of the image, or present it as a real documentary photograph of your dish or your venue.

4. What we do not promise

We do not promise that the provenance signals survive in every channel or that any system will detect them. Nor do we offer legal advice on which content must be identified as AI-created in each country or platform: it depends on what the image represents, how much it is altered and whether it appears to be real. This policy may be stricter than the minimum legal obligation.

5. Changes

If this policy changes, the new version applies to later deliveries. Each delivery keeps the version in force when it was made.